The auto industry is built on trust, which leads many shop owners to overly rely on word of mouth for their new customers. What they’re missing is that marketing is key to not only bringing new customers in the door but to keeping current ones coming back. Make sure you understand these digital marketing basics.
As a business owner – and especially as an auto shop owner – you probably spend a significant portion of your week at your business. It can be extremely difficult for auto shop owners to maintain a work-life balance, but it’s essential for the success of your shop.
Who are your best customers? Chances are they learned about your business through word of mouth from other happy customers. Customer referrals are like gold to business owners, and everyone wants more of them. How can you set up your business model where referrals keep on rolling in? We’ve got a few tips for you.
You might think of summer as the perfect time to sip umbrella drinks by the pool, but it’s also the perfect time to make your biggest sales of the year. How can that be possible? Here are our top tips to get over your summer sales slump ASAP.
It’s the summer, a time of year when many business owners complain about slumping sales and checked out customers. If this sounds like you, you might be searching for an extra jolt to get things moving again. You’re in luck. Here are five business growth strategies you can put into practice right now.
Every business owner wants to save money – as they should! Even if your profits look great your business will suffer if your expenses are out of control. Here are five areas of your business where you’re probably overspending – and how you can trim the fat.
Last week we shared five of our top tips for running one of the best auto repair shops in the country. Today, we thought we’d share a few more. Let’s get started with today’s list of five things all the best auto repair shops do.
There’s no shortage of auto repair shop options available for consumers who need maintenance done on their vehicle. How can you make sure they choose your shop over the others? The best auto repair shops excel in ten key areas. Take a look at the first five below – how does your shop stack up?
If your business does not yet accept credit cards, you’re missing out in a big way. You should stop for a moment to consider what you’re leaving on the table. Take a look at this article the next time you find yourself wondering, “should my business accept credit cards?”
No business owner likes to think about fraud, but it happens more easily than you think. Criminals adapt quickly to changing security strategies and prey on unsuspecting business owners. The best way to protect your business from fraud is to keep from being an easy target. Here are five ways you can improve your defenses.