It’s hard being an entrepreneur! Trust us, we get it – we’re entrepreneurs too. It’s easy to get caught up in the mundane, urgent tasks that make you feel like a hamster on a wheel and ignore those important big-picture items that will keep your business heading in the right direction for the long haul. Are you dooming your company to the startup graveyard? Here are three bad habits to quit right now.
Thinking You Know Best – Every Time
As an entrepreneur, you probably have plenty of smarts and common sense, and you did hatch the big idea for your business, but even you could stand to learn a thing or two. Are you regularly surveying your customers and acting on the feedback they give you? Do you ask your employees what they think your company could do better? If not, you’re missing out on valuable and free sources of information and potential growth.
Putting Marketing Before Customer Service
Too many startups focus on driving revenue through extravagant and expensive ad campaigns and lose focus on what really matters – the customers you already have. Take care of those customers and they’ll take care of you through referrals, word of mouth advertising, and repeat business. Taking care of your customers means more than just answering their phone calls. It also covers really listening to and implementing their suggestions, resolving any issues they have promptly and fully, and communicating with them about things that matter to them and to their relationship with you. At 360, we take this one very seriously. Our customer service department rocks, and we take pride in making sure every one of our customers feels like a VIP.
Ignoring Website Maintenance
Your website is often the first impression potential customers will have of your company, so make it count. Spend the time and money to get a well-designed, efficient site that loads quickly and keeps customers engaged, and don’t neglect future maintenance either. You’ll need to keep content updated and make sure your hosting package is keeping up with your needs. As your site grows and gets more and more traffic, you may need to upgrade various aspects to ensure speedy load times and a smooth customer experience.
We Know a Thing or Two About Customer Service
Let us show you all the ways we put our customers first. It’s one of the things that sets us apart from our competitors and something in which we take great pride. Check out our reviews on Yelp and Facebook – our customers say it best! Get in touch with us today and we’ll get you started quickly and easily so you can back to focusing on what you do best.
PS – Here’s why our COO thinks we’re a great company to work for.
PPS – Check out our YouTube channel to learn more about who we are and what we do.